This store is a newly constructed building, bringing together fashion, art of living and food. The building is in fact a combination composed of an extensive fashion shop and a gastronomic (yet affordable) restaurant. The project has been entirely designed and realized by Zoom Architecture, from the exterior envelope to the designing of the furniture. The concrete being mineral, masculine and neutral, and the bamboo being organic, feminine and voluptuous, they obtained a duality that limits the different areas of the store and brings a vivid atmosphere. The glass brings transparence and the wood brings warmth, while the designed furniture brings a touch of color. This generates a discreet building that stands back from the street, a patio that acts as a bridge between outside urban life and life inside the concept store.